Individual Services

What I offer, one at a time

Each service below can be engaged on its own or combined. Where two services naturally travel together, I've built a package — see below.

01 · Business Operations & Framework Design From $600

For small business owners who are the bottleneck in their own business

If your business only runs when you're running it, that's a structure problem — not a motivation problem. I look at how your business actually operates, find where the gaps and friction are, and build the documentation, workflows, and decision guides it needs to function without you managing every detail. The goal is a business that can operate, onboard staff, and handle decisions with or without you in the room.

  • Scope definition — what the business does and doesn't do
  • Role structure with clear lines of responsibility
  • Decision framework — who decides what, and when to escalate
  • Operations guide designed for someone other than the owner to follow
  • Client or customer intake process
  • Pay structure and contractor guidelines if applicable
  • Basic compliance and legal reference points (not legal advice)
Starting at $600

Project-based. Scoped after a discovery conversation — scope depends on how many systems need to be built or documented.

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02 · Brand & Business Concept Development From $350

For people starting something and needing more than a name

I help you develop the actual concept — what the business is, who it's for, how it's positioned, and what makes it something people would choose over the alternative. This isn't branding in the visual design sense. It's the strategy behind what you're building: the logic, the positioning, and the framework the brand runs on.

  • Business concept and market positioning
  • Brand identity framework (not graphic design)
  • Revenue model and expansion pathway
  • Brand logic — why it works, not just what it is
Starting at $350

Project-based. Scope depends on how developed the concept already is.

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03 · Content Strategy & Social Media From $200

For businesses that have a brand but aren't consistently showing up online

Content strategy and ongoing social media support — built around what your business actually does and who your customers are. Not a generic posting schedule. A real plan with platform-specific direction, written copy ready to publish, and a structure you can follow with or without me involved month to month.

  • Platform content strategy (Instagram, TikTok, Facebook)
  • Content calendar — weekly or monthly
  • Post copy written in your brand voice
  • Promotional, educational, and engagement content
  • SEO and keyword integration where applicable
Content strategy (one-time) $200
Monthly retainer $175/mo

SEO and digital marketing audits available as an add-on to any service. Starting at $250.

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04 · Career Path: Transition Planning & Resume From $175

For professionals who know they want something different but need a clear path — and the resume to back it up

Career transition planning and resume writing are available individually or together — they work best as a pair. See the Career Pivot package below for the combined option.

I look at where you actually are — your current skills, your background, the field you're moving toward — and build a realistic, step-by-step plan for getting there: certifications, job targets with pay ranges, and a week-by-week action plan. Resume writing pairs directly with it — the roadmap tells you where to go, the resume positions you to get there. Each piece is also available on its own.

  • Skills assessment with honest gap analysis
  • Certification and training roadmap with costs
  • Job target list with realistic pay ranges
  • Week-by-week action plan
  • Interview preparation by role type
  • Full resume build or rewrite, ATS-optimized
  • LinkedIn profile and About section (with upgrade)
Career planning — starting at $175
Resume only $75
Resume + LinkedIn $110
Each additional resume version +$40

Resume turnaround: 5 business days. Combine both as the Career Pivot package below and save $25.

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Packages

When two services travel together

Some combinations of services come up often enough that it makes sense to offer them together — at a slight discount and with a more connected delivery.

For individuals

Career Pivot Package

Resume writing + career transition planning, delivered together

For someone making a move who needs both the roadmap and the professional document to go with it. These two services are more useful together than apart — the transition plan clarifies where you're going, and the resume is built around that direction.

  • Full resume build or rewrite (industry-targeted)
  • LinkedIn profile and About section
  • Skills assessment and gap analysis
  • Certification and training roadmap
  • Week-by-week action plan
  • Job target list with pay ranges
$225 Saves $25 vs. separate

Delivered within 7 business days.

For new businesses

Business Launch Package

Brand concept development + operations framework, built as one engagement

For someone starting something that needs both the strategic foundation and the operational structure to actually run. Brand development tells you what you're building and why it'll work. The operations framework gives it the structure to function without depending on you for every decision.

  • Business concept and market positioning
  • Brand identity framework and brand logic
  • Revenue model and expansion pathway
  • Role structure and responsibility lines
  • Operations guide built for delegation
  • Client intake process
  • Decision framework
$850 Saves $100 vs. separate

Project-based. Scoped after initial conversation.

Why it's priced this way

The thinking behind the numbers

01

Priced for the client base

The people this practice serves — early-stage entrepreneurs, individuals in career transition, small business owners — don't have large consulting budgets. Pricing that doesn't account for that doesn't produce clients. Accessible pricing that gets real engagements is worth more right now than a rate that doesn't close.

02

Entry-level, not discounted

These prices reflect where this practice is in its development — not a markdown on the value of the work. As credentials, track record, and client history grow, pricing will grow with them. The goal right now is building both: a body of paid work and the professional development that earns a higher rate over time.

03

Fair, not free

None of this work should be done for free. The work has real value — documented, deliverable, and actionable. Charging for it isn't a claim about credentials. It's a reflection of the time, thinking, and skill it takes to produce something someone can actually use.